Journal · Insights

Spencer
Journal.

Long reads and short field notes on tile, material, craft and the quiet decisions that make a room hold up over time.

Latest articles

4 articles

GVT vs Porcelain vs Vitrified Tiles: Key Differences Explained (2026)
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GVT vs Porcelain vs Vitrified Tiles: Key Differences Explained (2026)

GVT, porcelain and vitrified are often used interchangeably — but they're not the same. A clear breakdown of the technical differences that actually matter.

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The Hidden Cost of Cheap Tiles: Why Quality Matters in the Long Run
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The Hidden Cost of Cheap Tiles: Why Quality Matters in the Long Run

The cheapest tile is rarely the most affordable one. A look at what gets compromised at the bottom of the market — and what it costs over five to ten years.

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How to Choose the Right Tile Size for Different Spaces
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How to Choose the Right Tile Size for Different Spaces

The scale of a tile changes how a room feels. A practical guide to matching format to room — living areas, bathrooms, kitchens and commercial floors.

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2026 Luxury Tile Trends: What's Actually Shaping Premium Interiors
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2026 Luxury Tile Trends: What's Actually Shaping Premium Interiors

The strongest directions in premium tile design this year are quieter, more tactile, and more architecturally integrated. Here's what's actually moving.

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